Black Friday 2020: The Shopping Guide For Electronic Music Producers


Get your wallets ready, because it’s that time of year again – Black Friday/Cyber Monday!

Over the Black Friday weekend, a ton of companies are running sales, discounts and freebies across their products, from plugins to courses and beyond.

And as producers ourselves, we know that a lot of you have been holding out for this very moment to buy that plugin you’ve always wanted.

So instead of you searching for all of them and figuring out what’s going on, we collated them all here for you in one neat place.

Education | DAWs | Plugins/VSTs | Samples/Presets | Gear

Let’s dive in.


We’re starting with education because we do think it’s the most important.

Plus, we’ve also got some killer deals ourselves. 😉


This year, we’re running between 50-80% off a number of our courses and products.

The most valuable deal is our ‘Pro Music Producer’ bundle, where you can get 50% off all of our 4 major courses.

In addition, we are running individual 50% discounts on EDM Foundations, Songwriting For Producers and Mixing For Producers.

Lastly, we are running 50-80% off products like Producer Mindset Master, the Project Extraction Masterclass, and The Lofi Hip Hop Blueprint.

All of these deals run from Thursday Nov 26th to Monday Nov 30th.

Learn More

Production Music Live

Production Music Live has a great number of shorter courses for all sorts of interest areas.

Currently, you can grab their PML Premium Bundle for 50% off, which means all of their courses for €297.

Check Their Website


As the centerpiece of the modern studio, a DAW is extremely important to have.

Whether it’s your first one, you’re upgrading, or you’re finally planning on paying for it instead of using the trial – these deals are for you.

Ableton Live

Hot off the back of their Ableton Live 11 announcement, Ableton themselves are running 20% off any upgrades to Live 11 from Live 10.

Or, if you’re new, you can get Live 10 for 20% off with a free upgrade to 11.

With features like vocal comping (finally), new creative effects and much more, if you’re a Live user this is a definite no-brainer.

Visit The Store

Recommended: How To Use Ableton Live

FL Studio


Image-Line have a great deal for prospective FL Studio customers this year.

For $399 (instead of $899), you can get the All Plugins Edition. This is the top tier FL Studio edition and gets you access to every feature and plugin that the company has created, from Harmor to Gross Beat.

If you’re an existing customer of a cheaper edition, the upgrade prices are as follows:

  • Fruity Edition Upgrade – $310
  • Producer Edition Upgrade – $210
  • Signature Edition Upgrade – $110

To access these upgrades, simply login to your Image-Line account on their website.

Login On The Website

Recommended: FL Studio For Beginners


Dubbed the ‘Winter Special’ sale, you can save $100 on Bitwig Studio or $20 on the 16-Track version.

Shop Now


If you’ve ever had your eye on Reason, either as your main DAW or for the rack plugin, now is the time to jump on it.

Reason Studios are offering 30% off new copies of Reason 11, or any upgrades from previous versions.

Not to mention there are a bunch of rack extensions and other bits and pieces on sale.

Visit The Store

Plugins & VSTs

Of course, this is the part most of you have been waiting for.

Below you’ll find a ton of different deals, from synths, to effects, and to weird and wonderful devices.


Until Dec 6, you can grab all of Output’s non-subscription products in one bundle. This includes 10 engines (e.g. Thermal, Portal, Rev, Exhale, and 6 others) and 22 expansion packs for them.

Normally, this is $849, but you can get it for $552. Not to mention, it’s $2510 worth of products.

Beyond this, all of the individual products (non-subscription) can be nabbed for 35% off.

Check It Out

KV331 Synthmaster

This beast of a synth plugin has a variety of different versions and bundles, depending on your needs. And all of them are on sale.

Depending on the version, you’ll find a discount of between 50% to 82%.

Check Out The Deals


FabFilter has just announced that they are running 25% off all plugins and bundles until the 1st of December.

The FabFilter plugins are a personal favourite, so at least check them out.

Visit Their Store


iZotope aren’t messing around this year.

First up, they’ve got the iZotope Holiday Bundle, which gets you 9 incredible products for $49. This includes Trash 2, Neutron Elements, Ozone Elements, Iris 2 and many more. Insane.

Beyond that, they’re offering their Music Production Suite 4 for $499 instead of the usual $999. This will get you 11 of the higher versions of iZotope’s products, including Ozone 9 Advanced, Neutron 3 Advanced, RX8 Standard, Nectra 3 plus and even more.

Lastly, they’ve got a variety of standalone plugins on sale, all at varying amounts.

Shop The Deals


Goodhertz, known for their unique plugins like Vulf Compressor and Lossy, are discounting all of their plugins at 35% off – only until Dec 1st.

Oh, and if you purchase the bundle, you also get to stack the 35% off discount, meaning you get a lot of great plugins for not much.

Visit the Website

Mastering The Mix

Tom from Mastering The Mix has some solid deals this year.

All of their $91 plugins, including:


are all down to $68, except ANIMATE, which is down to $46.

There are a couple of other eBooks and other devices for sale on their site too.

Check Them Out


Normally, MeldaProduction are currently running a ‘random’ 50% discount on any number of products each week. These offers change from week to week.

However, for Black Friday they are running 50% off everything in the store, so get in before the 30th of November.

Visit The Website

Native Instruments

Titled as their ‘Cyber Season’ sale, you can get 50% off over 190 different software products.

Of course, there are too many to list here, but this includes NI staples like Massive X, Kontakt 6, Reaktor 6, and heaps more.

They’re also extending this deal out until Dec 7, so you’ll have heaps of time to nab these.

See The Full List

Sonic Academy

Sonic Academy has great deals on two of their well-known synth and kick plugins – ANA 2 and Kick 2.

ANA 2 – 70% OFF
ANA 2 – Subscriber Price – 70% OFF+ 10% Extra

KICK 2 Full Version – £29.97 / $39* / €34*
KICK 2 – Upgrade from KICK 1 – £14.97 / $20 / €17

Visit Their Website


You can always count on Waves to have incredible Black Friday deals.

First off, they’ve actually been running deals throughout the whole month of November as an early bird sale. Each week, you’ll get a different set of deals.

At the time of writing this, they are in the 3rd week, where you can get 20 different deals. As you buy more, you get:

  • 30% off the 2nd plugin
  • 40% off the 3rd plugin
  • 50% off the 4th plugin + beyond

In other words, you can get a lot for 50% off.

In addition, they also have some great deals on existing bundles, all of which you can check on their site below.

Check Out The Sales


Soundtoys plugins are a personal favorite of mine, so I can’t recommend them enough.

You can get 55% off the entire Soundtoys 5 bundle, which gets you all of their plugins.

If you’d prefer just the Effect Rack (accesses the plugins but not the standalone versions), you can grab that for $129.

Lastly, they have 70% off the individual plugins if you’re missing any key pieces.

You’ve got until Dec 3 to nab these, so get in quick.

Check The Deals


Arturia, known for their solid analogue emulations, are doing some amazing deals this Black Friday.

Grab the whole V Collection 7, featuring 24 of their instruments, for $249 instead of $499.

Their FX Collection, featuring a number of analogue FX processors, is on sale at $199 instead of $399.

And lastly, their synth Pigments will only cost you $99 instead of $199.

All of these deals will run until Dec 3.

Check Them Out


You can get the incredible ShaperBox 2 bundle for just $89. Included in this is their 6 key processors – Time, Filter, Crush, Pan, Volume & Width.

These plugins are incredible if you’re into intricate automation and modulation, so don’t miss this.

Visit The Site

Baby Audio

Baby Audio are a relatively new kid on the block, but everything they make is not only high-quality, but looks beautiful too.

Grab up to 40% off on plugins like Super VHS (now $29), I Heart NY (now $19), Parallel Aggressor (now $29), and Comeback Kid (now $29).

Not to mention, you can grab the whole bundle for $69, or a combination of some of the above for even cheaper. Check their website for full deals.

Shop The Deals


Sonnox, known for their solid mixing and engineering plugins, is running up to 75% across their entire store.

Most plugins are 50% off the usual price, but they are running 75% off their Native and HDX Inflator and TransMod Plugins.

See all of the options on their website below.

Visit The Store


Although Softube have been running their Black November sale thorughout the whole month, they are also offering an additional 10% off the already-existing discounts just this week.

This means you’ll be getting a total of up to 57% off.

Plus, they’ve still got more to announce.

Shop on their Store


Known for their analog synths, as well as their software emulations and iOS apps, Korg are running up to 50% off sale over the Black Friday weekend.

Visit The Website


Youlean has got their paid loudness meter version on sale for 38% off, whatever the currency. In USD, this is $29 from $47.

I personally use this plugin for measuring LUFS all the time, so at least check it out.

Buy The Plugin

Sugar Bytes

Pretty much everything on the Sugar Bytes store has been reduced to $79 and under, so go check out their great plethora of plugins like Turnado, Cyclops, Effectrix and WOW2.

Shop The Sale

Plugin Boutique

Because Plugin Boutique is a marketplace of it’s own, not only do they have a lot of the deals that I’ve already mentioned, but even more.

A sample of the discounts:

  • KiloHearts Phase Plant
  • Future Audio Workshop SubLab
  • AudioThing Wires
  • Heavyocity Plugins
  • Reason Studios Reason 11
  • Polyverse Manipulator
  • Applied Acoustic Systems Plugins
  • + more!

These discounts range from as small as 10%, up to 62% and even higher.

Browse The Deals


If you’re not familiar with the industry-standard pitch correction software, then Black Friday is a good time to start.

Melodyne are running 50% off the RRP for their main package, bringing it down to €49.

Check Their Store


Wavesfactory have been creating some amazing plugins (Echo Cat looks particularly cool), so now is a great time to grab some at 50% off!

You can either get individual plugins, or the whole bundle.

(Personally, I’m gonna be grabbing Trackspacer.)

Shop The Sale


Sylenth1 is still a staple in many producers’ studios for a reason – it’s simple yet versatile, and has an amazing sound.

And you can grab it for 25% off this Black Friday.

Visit The Website

Samples & Presets

Everyone needs high-quality samples and presets, so why not load up this Black Friday?

Here are the best samples and presets deals out there:


Loopcloud is Loopmasters’ sample subscription service, that allows you access to all of their sample catalogue.

During Black Friday, you can pay $3 and get 3 months of Loopcloud, and they’ll also chuck in their Bass Master plugin for free (normally $89).

Get in before the offer ends on Dec 2, 2020.

Grab The Deal

Cymatics are running up to 75% off all of their major sample packs, and they’re offering a $50 free gift card if you spend over $100.

So many packs you can pick up for just $12, which is great value.

Also, they’re giving away a free Black Friday teaser sample pack, so nab that up too.

Check Out The Store

Prime Loops

Although it might not count as a Black Friday deal, Prime Loops are still running up to 75% off everything across their entire store.

They’ve got over 650 packs, so there’s a lot to choose from.

Shop The Sale


Even in the software-dominated world, we still need gear of some sort.

So whether that’s a laptop and headphones, or you’re looking at building a mega studio – check these out.

Guitar Center

US-based music equipment retailer Guitar Center is running up to 40% off select gear, and that include their DJ, MIDI Controllers and Sound categories.

There’s too much to list here, so make sure to check it out before it ends on Dec 1.

Visit Guitar Center


Of course, Amazon has a lot more than music production equipment on their, but they are some decent deals in the ‘Musical Instruments’ section on microphones, as well as other bits and pieces.

Visit Amazon’s Deals


From now until November 28, get up to 70% off gear across the entire Sweetwater online store. This includes headphones, software, keyboards, DJ equipment, and much more.

Check Out The Sale


Focusrite, the company behind Novation and the Scarlett range of audio interfaces, is discounting 24% off a select number of their products.

This includes Launchpads, Scarlett interfaces, studio gear bundles and more.

Visit The Website

Your Local Music Store

I thought I’d chuck this one in as an encouragement to check out the guy down the road

They may or may not be running a Black Friday sale, but perhaps check it out. And maybe you can support local businesses in your area at the same time.

Don’t neglect the small guy.

Missed Something?

That’s a wrap for our 2020 guide to Black Friday/Cyber Monday!

However, there’s a good chance I’ve missed something, so please email at [email protected] if that’s the case.

Otherwise, happy shopping! And remember – gear is just one part of the equation. Buy things that you enjoy using and make you want to make music.


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